Trends indicating why you should consider internet video on your site:

• 5 million people watched webcasts of the LIVE 8 concert. Only 1.4 million viewers watched it on MTV in the U.S.
• An estimated $200 million is expected to be spent on internet video advertising in 2005, up from $75 million in 2004
• Internet advertising outstripped radio for the first time in Britain last year, generating turnover of $1.12 billion, against $1.11 billion for radio.
• Figures from China indicate their population spend 2.73 hours per day surfing the net, but only 1.29 hours watching TV.
• The global average for surfing the net is 8.9 hours per week, followed by 8 hours listening to radio and 6.5 hours reading.
(Source: mebjournal.com)

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